P0Listing has zero tags on listing L1
Etsy listings without tags forfeit search match entirely.
Fix: Add up to 13 tags. Each tag is a separate search-query opportunity. Mix exact-match keywords with long-tail descriptive phrases.
P0Tag(s) exceed Etsy 20-char limit on listing L3
Etsy will reject these tags on edit: ['stoneware speckled white mug 12oz']
Fix: Shorten each tag to 20 chars or fewer. Often two short tags beat one truncated tag.
P1Title is short for SEO on listing L1
Title is 14 chars. Etsy SEO favors longer titles (target 80-140 chars) for keyword surface area.
Fix: Expand the title with secondary keywords (color, material, occasion, recipient) without keyword-stuffing. Aim for 80-140 chars.
P1Title is short for SEO on listing L4
Title is 18 chars. Etsy SEO favors longer titles (target 80-140 chars) for keyword surface area.
Fix: Expand the title with secondary keywords (color, material, occasion, recipient) without keyword-stuffing. Aim for 80-140 chars.
P1Only 6 tags used (max 13) on listing L3
Listing uses 6 of 13 available tags. Each unused tag is a missed search-query opportunity.
Fix: Fill all 13 tag slots. Add long-tail phrases (3-4 words) the title can't fit. Use Etsy's search bar for autocomplete inspiration.
P1Only 4 tags used (max 13) on listing L4
Listing uses 4 of 13 available tags. Each unused tag is a missed search-query opportunity.
Fix: Fill all 13 tag slots. Add long-tail phrases (3-4 words) the title can't fit. Use Etsy's search bar for autocomplete inspiration.
P1Duplicate tags detected on listing L3
Tag(s) appear more than once: ['ceramic mug']
Fix: Replace duplicates with distinct long-tail phrases. Each tag should target a unique search query.
P1Description is short on listing L1
Description is 82 chars; Etsy SEO favors >160 chars for context.
Fix: Expand to at least 160 chars. The first sentence appears in social-share previews; treat it as a hook.
P2Materials field empty on listing L1 confidence: 85%
Etsy supports up to 13 materials per listing. Empty materials lose a SEO surface that buyers also filter on.
Fix: List the actual materials (cotton, sterling silver, oak, etc). Buyers filter by material; empty values exclude the listing from those filters.